CORE FOCUS DISCIPLINES
Marketing and advertising
- Brand Management
- Brand ID development (from conceptualising a brand name through to building a comprehensive brand bible)
- Marketing plan development
- Communication Strat formulation (from understanding your brand to evaluating competitor ‘noise’, researching your brand values and intrinsics to developing the unique brand USP’s and formulating the way forward to take the ‘message to market’)
- Above and below the line advertising and promotional campaigns (concept through to final output)
- Media research and planning
Effective Communications
A bouquet of writing services including:
- Corporate communications
- Copywriting
- Annual reports
- News articles and blogs
- General marketing literature
- Newsletters
- PR articles
Property Marketing Services
- Specialised property marketing services
- Identifying property trends and opportunities
New Business Concepts
- ‘Off our Shelf’ ready made concepts
- Tailor made business concept solutions to suit your investment objectives and your talents
Hospitality Industry Services
- Concept, design and theming advisory services
- Brand ID conceptualising and development
- Menu design and engineering
FEE STRUCTURE
Depending on the nature, estimated duration and complexity of each project, our fees will be based on one of the following billing methods
HOURLY RATE
Typical for a quick turn around project such as writing a news release
GLOBAL PROJECT FEE
Applicable to most of our services i.e. developing a communication strategy
MONTHLY RETAINER
Where our involvement will endure for a medium to long term i.e. as an outsourced marketing and advertising consultancy
